Running your marketing campaigns on social media is by far one of the best decisions you can ever make. Not only do you interact with your target audience in real time, but you also enhance your brand reputation. This is precisely what you need to drive business growth and give your competitors a run for their money.
One of the best social media platforms worth leveraging for your marketing campaigns is Facebook. And this doesn’t come as a surprise since it is the most visited platform online. To reach as many people as possible, it is in your best interest that you consider leveraging Facebook ads.
Wondering how to sell your eCommerce products with Facebook ads? Below are some of the things you can do when looking forward to creating a complete Facebook ad funnel that works.
Set up Your eCommerce Site with Facebook
Before rushing into setting up a funnel that brings in sales, it is in your best interest to ensure your eCommerce site is integrated with Facebook in the first place. It doesn’t stop there since you ought to ensure the Facebook pixel is installed on your website. This action allows you to generate your most valuable audiences, optimize campaigns for conversions, and collect analytics from website visitors.
Set up and Populate Your Facebook Ad Targeting Audiences
Once your eCommerce site is set up with Facebook, it is time for you to create custom audiences to target. You want to increase your outreach and this is only possible if you build custom audiences based on your email list. Keep in mind these audiences will eventually turn out to be your money-makers.
The Bottom Line
Setting up a Facebook ad funnel for eCommerce products is certainly going to link you up with qualified prospects. Either way, this is one of those things you can never achieve overnight. For things to work in your favor, it pays off to do your homework before you get going with your campaigns. Fortunately, you can leverage the internet to your advantage and access the information you need. If you have no idea on the best place to start your search, why not check out the official website of MediaOne. Here, you can continue reading about Facebook ad funnel for ecommerce and get answers to some, if not all, of your burning questions.
