As New York Fashion Week SS25 approaches, the Pantone Color Institute has unveiled its much-anticipated color palette, drawing deep inspiration from the beauty of the natural world. This season’s colors evoke nature’s vibrancy, serenity, and richness, with each hue allowing designers to celebrate Earth’s diverse landscapes, elements, and ecosystems.
A Palette Rooted in Nature
Pantone’s SS25 palette reflects a harmonious blend of organic tones, from the hues of ocean waves and forest canopies to the delicate pastels in blooming flora. Each shade invites designers to reconnect with the world around them as sustainability and eco-conscious fashion continue to influence the industry.
According to Pantone’s executive director, Leatrice Eiseman, the SS25 collection is about “capturing nature’s diverse spectrum—the bold, the soft, and the ever-changing.” The palette reminds us that fashion can be both an art form and an ode to our planet.
Key Colors for SS25
1. Coastal Turquoise (Pantone 16-4530)
Inspired by the crystal-clear waters of tropical shores, Coastal Turquoise brings a refreshing and relaxed tone to the SS25 season. Designers are incorporating this color into lightweight fabrics, perfect for flowing dresses and summer-ready outerwear. The shade echoes a sense of tranquility and freedom reminiscent of open skies and endless horizons.
2. Wild Fern (Pantone 17-6153)
This deep, leafy green mirrors the richness of untouched forests and lush landscapes. Wild Fern captures the essence of growth and renewal, offering a grounding color that brings balance to brighter tones. Expect to see this shade used in structured pieces, from tailored trousers to sharp blazers, embodying nature’s strength and endurance.
3. Sunbeam Yellow (Pantone 13-0858)
Bright and optimistic, Sunbeam Yellow evokes the warmth of sunlight filtering through trees or illuminating meadows. Its cheerful energy adds a playful touch to collections, with designers embracing this hue in everything from vibrant accessories to eye-catching gowns. This shade radiates positivity and vitality, reflecting nature’s life-giving force.
4. Coral Bloom (Pantone 15-1546)
A soft yet spirited pink, Coral Bloom captures the delicate beauty of underwater reefs and spring blossoms. Its subtle warmth lends to romantic, feminine designs, including airy blouses and light, billowing skirts. Coral Bloom brings a sense of rejuvenation, reminding us of nature’s intricate balance and grace.
5. Earth Clay (Pantone 18-1345)
Grounded in earthy tones, Earth Clay is a deep, reddish-brown hue reminiscent of the desert’s rugged terrain. This versatile color brings an organic, tactile feel to SS25 collections, especially in textured fabrics like linen, suede, and cotton. Earth Clay is about reconnecting with the soil beneath our feet and embracing the raw beauty of the world.
Nature as Muse: Design Trends
With the SS25 color palette, designers are increasingly turning to the natural world for color, texture, and silhouette. Flowing, breathable fabrics that mimic the movement of water, floral-inspired embroidery, and eco-friendly materials are set to dominate the runway.
Layered, earthy tones will be paired with vibrant pops of color, allowing for a dynamic interplay between subtlety and statement. Expect cascading dresses that feel like waterfalls, structured garments reflecting mountainous forms, and accessories that take on natural elements, like wood and shell detailing.
A Nod to Sustainability
Pantone’s SS25 report comes when the fashion industry focuses more on sustainability and ethical practices. The industry is reminded of its responsibility to preserve the environment by drawing inspiration from nature. The colors for SS25 encourage a visual connection to the Earth and a deeper conversation about eco-friendly design, material sourcing, and the future of fashion.
Conclusion
The Pantone Color Report for NYFW SS25 taps into our innate connection with the natural world, offering diverse colors that celebrate Earth’s beauty in all its forms. As the runway comes alive with Coastal Turquoise, Wild Fern, and Sunbeam Yellow, it’s clear that fashion is moving toward a more harmonious relationship with nature — one that’s vibrant, grounded, and ever-evolving.
Expect SS25 to be a season where fashion makes a bold visual statement and reminds us of the world we live in and our role in protecting it.
